Jobberman, one of Nigeria’s leading career platforms, hosted a webinar celebrating Global Creativity and Innovation Month to educate and connect like-minded young Nigerians in music and art. By spotlighting exceptional creative individuals and offering nuanced conversations about their specific skills, Jobberman hopes to continue to generate interest in the sector.

The creative month tagged “Learning from the maestros” featured music promoter and Empire Record’s West Africa regional head, Bolaji Karimaward-winning sound engineer and mixer/producer Kent Edunjobidigital artists Anthony Azekwoh and Segun Samson. He explored music and the world of creative art in the era of metaverses and non-fungible tokens (NFTs), demonstrating advanced knowledge of art trends that creators like Anthony Azekwoh leveraged to maximize profits. .

According reportsNigeria is the largest NFT adopter in Africa and is expected to experience the highest growth in NFT adoption from 13.7% to 35.3% – an increase of 22 percentage points, implying that art could easily become the new financial sanctuary for artists seeking commercial success and digital fame.

Panelist Anthony Azekwoh, a 22-year-old self-taught Nigerian digital artist who only embraced the art six years ago, went viral when his work “The Red Man” was sold as NFT online. He shared his story and encouraged artists to stick with what works for them.

“When you draw you are trying to eliminate the noise between your head and your hand, the more you do this the easier it becomes and that is the main goal of an artist – to present exactly what you have imagined. there is no one way to make money as an artist, galleries work for some people while NFTs are the way for others, just choose what works for you and stick with it “, he concluded.

Speaking on Creative Week, Oge Agu, Jobberman’s Head of Marketing said, “As an equal opportunity platform, Jobberman exists to solve labor market challenges. We recognize the value the creative sector brings to the economy and the many employment opportunities it provides. We also understand how digitization has changed the myriad ways creatives can express themselves, as well as their earning potential. Despite the lack of data to determine the true influence of the creative industry on job creation or other macroeconomic indicators, we are keen to help even more people explore these opportunities by encouraging more creators to learn and experiment. these methods.

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